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Provide an example of content – a posting from the brand on their social media channel for that platform

by | Sep 20, 2022 | Internet Technology (IT) | 0 comments

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Social Media isn’t just for communicating with friends and sharing goofy pictures of cats – business is embracing the use of Social Media more every day. For this assignment you are going to select a large, well known company, organization, or brand, and research how they are using social media for marketing and brand awareness.
Select a well known brand – a large company or organization, a celebrity, a sports team, a product, and:
1) Find an article that discusses how the company uses Social Media and share it.
2) Find 3 social media apps they use (find them on Facebook, Twitter, YouTube, Pinterest, Instagram, Blogs, or other popular social media sites/tools). For example, if I Google “Pepsi on Twitter” and “Pepsi on Instagram” I can find the web address for Pepsi’s presence on those social media apps.
3) For each of the company’s social media apps/channels you selected:
Provide the URL for the brand’s presence on that social media platform
Provide an example of content – a posting from the brand on their social media channel for that platform
Indicate how often the company posts to this channel (i.e. several times a day, several times a week, less than once a week, etc.)
4) Provide a Work Cited reference for the article you used in step 1 above (using the MS Word wizard – see the doc “Inserting Work Cited Sources and Bibliography” for more on how to do this).
Use the attached Word document to collect and submit this information.

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